About us
What we do
Solutions
Our technology
Contacts
ITALIA - ICT Labs S.p.a.
Via Temolo, 4
20126 Milano
Tel.: +39 02-30462517
ictlabs@ictlabs.it
marketing@ictlabs.it
Strada dei confini, 60
05100 Terni
Tel.: +39 0744 800283
Fax: +39 0744 1902050
SPAGNA - ICT Labs Iberia
THE PLATFORM
ICT FRAMEWORK
All the SW platforms used are owned by ICT and are developed, updated, and maintained in our laboratories.
PLATFORM FOR THE CREATION, MANAGEMENT, MONITORING AND ANALYSIS OF B2C AND B2B PROMOTIONAL ACTIVITIES.
ICTFramework, through a multi-channel suites, enables the acquisition of a
Customer Base through promotional mechanics.
ENGAGEMENT STRATEGIES
EASY CHATBOT is the ICTframework suite designed to facilitate USX through WEB and Whatsapp channels. An interactive participation mode that guides the consumer through the various participation steps and answers the main questions about the activity.
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Prize Competitions
scratch & win, giveaways, surveys, rush & win, contests
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Guaranteed Prize Campaigns
everyone wins
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Collection
prize catalog management, customer clubs, advantage clubs
COUPON MACHINE
The next-generation couponing platform.
It represents the evolution of traditional couponing, an advanced digital platform that transforms promotions into personalized and engaging experiences for the consumer. Forget old paper coupons: with COUPON MACHINE, brands can create and distribute digital coupons simply and efficiently, reaching the target audience with targeted offers.
CONSUMER MECHANICS
The consumer receives a booklet composed of discount coupons for the purchase of various brand products. Each coupon shows the face value of the discount and a unique code.
REWARD
By combining the purchase receipt with the coupon code, they receive a cashback that will be accumulated in a wallet and can be converted whenever desired.
SERVICES, BACK END AND APPLICATIONS
Each platform with which promotional mechanics are configured for consumer engagement has a back-end dashboard that is used both by call center operators and by customers themselves to obtain advanced reporting and results both in real time and on time regarding the progress of the promotion.
The services offered include the resale of tangible and intangible products, third-party services used as rewards or prizes for the promotional activities that ICT manages on behalf of its customers.
DASHBOARD AND REPORTING
Through a dedicated dashboard, reporting data resulting from the analysis of used coupons will be provided. This data offers the possibility to deepen the detailed knowledge of consumer behavior and analyze the activity.
APP DEVELOPMENT
We develop Apps for IOS and Android that are used within promotional mechanics both in single mode and combined with other game channels (WA/WEB), as well as ad hoc developments to interface with the main CRM and database systems.
SOCIAL
We go beyond traditional social media management. We create targeted campaigns for prize contests, instant wins, and cashbacks, leveraging the full potential of social channels, WhatsApp, and other platforms. Our strategy focuses on engagement and conversion, ensuring maximum return on investment. We constantly monitor online conversations and analyze sentiment to deeply understand your audience and industry trends, providing detailed reports and in-depth analysis. We collaborate with influencers to amplify the visibility of your promotions, managing influencer marketing campaigns optimized for success.
To build a strong and engaging online presence during your campaigns, we offer comprehensive online community management services, creating interactive spaces where your users can connect and engage. We handle the moderation and animation of forums and groups, ensuring a positive and stimulating environment. We develop customized social content strategies, planning and creating engaging content and developing editorial calendars that tell your story effectively.